If you ventured out to the sales, you may have spotted some eager City of Bristol College students, handing out flyers to promote the amazing range of adult courses on offer. They braved the weather at Cabot Circus and battled through the crowds at The Mall at Cribbs Causeway to spread the word.
It’s all part of an integrated campaign which we put together in super-quick time, to let everyone know there are over 1000 adult education courses to choose from.
We had great fun organising a couple of photo shoots featuring City of Bristol College students, and talking to them to find out their stories. These were then used to create a striking campaign.
Along with editorial, full page ads have been running in the Bristol Post and Metro, as well as featuring on poster sites around the city, in shopping centres and even in fashion store changing rooms.
We’ve been out and about taking photos of some of this work in case you missed it.